Category Archives: Marketing Interview Questions

Are you willing to travel? | Marketing Questions

In case you have any reservation then you may share it. Get a proper understanding of things like travel duration, frequency of travel and also cost support. “I have no reservations in respect to traveling but would like to know … Continue reading

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Which environmental variables impact a marketing plan? | Marketing Questions

The environmental variables that impact a marketing plan are governmental, economical, technological, legal, cultural, ecological and stakeholders.

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Describe a marketing plan you developed. What was the result of implementing that plan? | Marketing Questions

Share information on how you had developed the plan but do not mention the name of the product/service or other confidential details. You may say, “One of the products in our company was entering into the maturity stage from the … Continue reading

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Which of our products/services most appeals to you and why? | Marketing Questions

This is one of the crucial things to do before you appear for the interview. The question is common in the marketing interview. You should visit the profile of the company and collect the necessary information about the products and … Continue reading

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Develop a marketing plan? | Marketing Questions

Let us say a product ‘X’ is being produced. It is in the line of FMGC. The planning will be done on the following parameters: Purpose of manufacturing the product Market scope Target audience Existing competitors Pricing of the product … Continue reading

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What is online marketing? | Marketing Questions

Online marketing is a new platform for producers and service providers to sell or market their products and services through the virtual medium of internet. It is also called internet marketing, web marketing and website marketing. This virtual platform enables … Continue reading

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What is the difference between marketing and sales? | Marketing Questions

“Marketing is the promotion of the products and services in the defined market to a set of target audience. Marketing plans the approach and the strategy required to be implemented. It uses both the traditional and modern promotional vehicles. Marketing … Continue reading

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How will you sell a refrigerator to an Eskimo? | Marketing Questions

This is one of the common questions in a marketing interview. The interviewer(s) is likely to evaluate your presence of mind and also how good salesperson you are. You may go for the following lines to sale the product: “The … Continue reading

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Describe niche market? | Marketing Questions

Niche Market is a specific part of the market that a seller is focusing. This market is normal overlooked or ignored by the larger section of the producers. The small sellers may try to tap the potential of this niche … Continue reading

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What is marketing according to you? | Marketing Questions

Marketing is the exchange of product or service between the producer and consumer. It is anticipating the consumer requirements and identifying the potential market to exchange a product or service against a pre-determined value. Marketing involves a number of strategies … Continue reading

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